Seven West Media Advertising

Branded Content

In a crowded market, brands are looking for cut-through. And that’s where branded content comes in. Consumers control the conversations happening online these days, so if brands want to be heard, they need to be talking about the things consumers want to listen to. Engage your audience with a tailored branded content solution.

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Article

Sponsored articles rewritten by SWM advertorial team are available to be housed on thewest.com.au or PerthNow. Association with these sites and exposure to its audience can drive awareness, traffic, conversions, and leads.

See Dinosaurs en route to Perth

Feature

Features are designed to maximise user engagement with:

  • High Impact imagery
  • Responsive scrolling
  • Interactive elements
  • Strong editorial concept and flow
  • Video integration

See Giddy-up WA!

See WA’s Rich List 2017

Social

Facebook drives up to 80% of branded content traffic. Content is amplified across the most relevant SWM Facebook Page. Client mentioned in Facebook post with their Facebook page tagged, encouraging our audience to ‘like’. Paid boost targeted to most relevant audience also available.

Facebook Live

Live video streaming is a fun, engaging way to connect with followers and grow your audience. From event coverage to exclusive interviews, Facebook LIVE is perfect for amplifying your brand across our platforms.